vox hunt: it’s all true

Book:  Show us a great nonfiction book.

This is the story of Hershey's and Mars. If you read it, I promise you will never look at a chocolate bar the same again.

These two men are so different, and yet mostly in spite of themselves created two of the world's largest food companies. The Mars family is very secretive and a bit uptight; Hershey left his fortune to a group of orphans. You can see how each man impacted the culture of the companies that they built.

Here are a few tidbits:

  • When a Mars rep went out to a grocery store to make a sale, part of the trip included taking all the Hershey candy and moving it to the bottom shelf in the back of the store.
  • Hershey's salesmen got credit for a sale whether they sold one bar of chocolate or a truckload. They also had no way of knowing if they could fulfill an order.
  • E.T. saved Hershey, despite that the film makers first approached Mars.
  • If you work at Mars your desk is expected to be clear at all times. There is a basket of chocolate bars for employees to snack on, but it expected that they used a knife and cut a piece – not take the entire bar.

You'll have to read the book for more.

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2 Responses to vox hunt: it’s all true

  1. FaerieKissed says:

    This is one of my favorite books. Thanks for recommending it before. I get huge chocolate cravings just from reading it.

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